Author archive for Gareth Hall

  • ‘Player Cam’ 2.0

    A recent Infrared report on the future of fan engagement highlighted an opportunity for sports brands and rights-holders to engage…

  • Dark Social – The Future of Fan Engagement?

    Dark Social: The Future of Fan Engagement? Most digital conversations now take place within the walls of dark social –…

  • Formula E: The Irrefutable Allure for Car Manufacturers

    FACT: Governments in France, India, Norway and the UK have all pledged to ban the sale of petrol and diesel…